⚡️ Looker Studio template: GA4 Full E-commerce Funnel
Track, analyze and improve 44 key e-commerce metrics to boost your sales
44 important
GA4 metrics
GA4 metrics
47 report
pages
pages
264 brainstorming ideas to grow
Plug in your own data for free
What metrics are included?
Traffic Metrics
Sessions
Engaged Sessions
Bounce Rate
Lost Sessions
Sessions per user
Sessions from Direct
Sessions from Referral
Sessions from Social
Sessions from Organic
Sessions from Email
Sessions from Paid
Item-List Metrics
Sessions with item-list Views
Items viewed in list
Item Metrics
Sessions with View Item
Items Viewed per Session
Items clicked in list
Item list click-through rate
Total View Item
[CR] Session→View Item
[CR] User→View Item
Add to Cart Metrics
Sessions with Add to Cart
Total Add to Cart
Cart-to-view rate
[CR] Sessions → Add to Cart
[CR] Users→Add to Cart
Checkout Metrics
Checkouts
Items checked out
Checkout Start Rate
[CR] Sessions → Checkout
Purchase Metrics
Purchases
Total Purchasers
First time purchasers
First-time purchasers per new user
Repeat purchasers
Share of Repeat Customers
Purchases / Checkouts
Cart Abandonment Rate
Purchase-to-view rate
[CR] Sessions → Purchases
[CR] Users → Purchases
Revenue Metrics
Total Revenue
Average Order Value
ARPPU
Revenue per Session
Sessions
Engaged Sessions
Bounce Rate
Lost Sessions
Sessions per user
Sessions from Direct
Sessions from Referral
Sessions from Social
Sessions from Organic
Sessions from Email
Sessions from Paid
Item-List Metrics
Sessions with item-list Views
Items viewed in list
Item Metrics
Sessions with View Item
Items Viewed per Session
Items clicked in list
Item list click-through rate
Total View Item
[CR] Session→View Item
[CR] User→View Item
Add to Cart Metrics
Sessions with Add to Cart
Total Add to Cart
Cart-to-view rate
[CR] Sessions → Add to Cart
[CR] Users→Add to Cart
Checkout Metrics
Checkouts
Items checked out
Checkout Start Rate
[CR] Sessions → Checkout
Purchase Metrics
Purchases
Total Purchasers
First time purchasers
First-time purchasers per new user
Repeat purchasers
Share of Repeat Customers
Purchases / Checkouts
Cart Abandonment Rate
Purchase-to-view rate
[CR] Sessions → Purchases
[CR] Users → Purchases
Revenue Metrics
Total Revenue
Average Order Value
ARPPU
Revenue per Session
How does it work?
Check out a short review of the dashboard. See how it looks and works
You want more metrics?
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FAQ
Simply connect your GA4 e-commerce data to the dashboard. The pre-built templates and metrics maps will automatically display your data, allowing you to analyze trends, identify key metrics, and implement improvement tactics.
Yes, the dashboard is fully customizable. You can modify existing metrics, add new ones, and tailor the visuals to suit your specific needs. If you need assistance with customization, we can help.
Setting up the dashboard is quick and straightforward. If your GA4 e-commerce tracking is properly configured, you can start analyzing your data within minutes.
Absolutely! You can copy the report and plug in data from different sites as many times as you need.
You can explore our comprehensive metrics guide in e-commerce for additional metrics or wait for our upcoming updates, which will include new metrics and visualizations.
team@jetmetrics.io
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© All Rights Reserved. Jetmetrics, Inc. 8 The Green, Ste A, Dover, Delaware, 19901, USA
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