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AC
Total Add-to-Carts
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Description
The number of visitors who place at least one item in their cart during the session.
Formula
= Total Add to Carts
Unit
Quantity
Source
Google Analytics, CMS
Priority
Medium
Affects to
Orders
Affects on targets
Increase customer acquisition
Breaking down by
Source
Campaign
Audience
Region
Landing Page
Perspective
External
Time Horizon
Backward-looking
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