AC
Total Add-to-Carts
Do you track this metric?
Description
The number of visitors who place at least one item in their cart during the session.
Formula
= Total Add to Carts
Unit
Quantity
Source
Google Analytics, CMS
Priority
Medium
Affects to
Affects on targets
  • Increase customer acquisition
Breaking down by
  • Source
  • Campaign
  • Audience
  • Region
  • Landing Page
Perspective
External
Time Horizon
Backward-looking
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