GS
Gross Sales
Do you track this metric?
Description
The grand total of all sales transactions over a given time period
Formula
= Total Sales
Unit
Currency
Source
Google Analytics, CMS, CRM, ERP
Priority
High
Affects to
Affects on targets
  • Increase sales volume
Breaking down by
  • Source
  • Campaign
  • Audience
  • Region
  • Landing Page
  • Product Category
  • Customer Segment
  • SKU
Perspective
Internal
Time Horizon
Backward-looking
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